Take speed off the roads

Motorsport including drag racing provides a competitive outlet where individuals can enjoy their motoring in a safe, controlled environment.

The grassroots of drag racing is off street racing where licenced drivers are encouraged to participate at Sydney Dragway - Eastern Creek providing a responsible outlet every Wednesday night. Linking with the theme of off-street motorsport, Open Track Days at a venue like Luddenham Raceway where we conduct Track Attack programs is an ideal way of getting your speed fix safely.

Illegal street racing on public roads is not only dangerous; it is a practice that sends the wrong message to the community and media. In turn, this casts a shadow over responsible motoring enthusiasts that are doing the right thing, the enthusiasts that restrict their speeding to the legal places to race, like Sydney Dragway or Luddenham Raceway. 

Ian Luff is a motoring expert, driver trainer, Australian motor racing champion, media commentator and qualified mechanical engineer. Ian Luff Motivation Australia Pty Ltd (Est. 1983) provides defensive, advanced and competition/motorsport driver development programs. This driving academy has launched many successful careers including Australian Formula 1 driver Mark Webber. Having relocated the business to the Sydney Dragway, there is a commitment to promote safe driving behaviour programs with the emphasis on 'taking speed off the roads.' These activities are tied in with off street drags every Wednesday night and Open Track Days at Luddenham Raceway. The 'Drive to Survive' school student programs have been developed to show how inappropriate speed, unsafe vehicles, over-enthusiasm, and limited skills is a recipe for tragedy.

The school programs show students how mechanical preparation determines success or failure and how alcohol/drugs/fatigue etc impacts on human behaviour and actions. Drive to Survive is closely linked to Government road safety messages relating to driver fatigue - 'Stop revive survive' and Towards Zero' with our brain injury sufferer and ambassador Jarrad Ingram. Jarrad provides a real-life story of survival against the odds and the trauma left behind from poor choices.

Thousands of school students from Sydney's western suburbs participate in the program free of charge. With support coming from our long-term partner the M5 Motorway and various Hyundai Dealers. 

The ‘Drive to Survive Student Driver Education Program' has already attracted interest from many  Sydney schools which could see the program expand. However for this to take place we desperately need more funding. If you would like to help the schools program save more lives please call us today to discuss how you too can help. 02 9622 5424

"Statistic show that novice drivers are overrepresented in motor vehicle accidents on New South Wales roads so saving just one life will make this program worthwhile," said Drive to Survive CEO Ian Luff.

To encourage licenced drivers to make sensible decisions about following their heart and taking on the challenges of racing Ian Luff 'Motivation Motor sport' has developed specialised training forums and programs to educate drivers in performance driving. The driver is exposed to a learning and development program in a safe controlled environment. We call this the 'Accelerated Learning Formula' (ALF) which breaks down the three elements being;

Driver - Vehicle - Environment.

Any street registered vehicle has the ability to handle the rigors of off street racing, through the Drive to Survive; program new drivers learn how to safely maintain control without enthusiasm exceeding ability. Drive to Survive training programs educate drivers about the importance of mental attitude and how this reflects in improved driver reactions. We also cover the importance of mechanical preparation while accelerating fast and how braking efficiently is an acquired skill and an area that is a key component for improved safety on the track or on the road.

Like the road, track conditions can vary so the learning formula teaches attendees how temperature can influence traction which comes back to tyre choices, air pressures and rubber compound etc.

The ‘Drive to Survive' Driver Development Program provides an excellent platform and lead into motorsport and drag racing. Through highly effective driver education this can be further supported by Government initiatives and legislation promoting safe driving behaviour.

At all levels of motorsport and drag racing this requires heightened driver skills. Should you want to participate in motorsport or drag racing then our driving programs will make you a more competent, safer and competitive driver.

Our programs promote increased awareness, heightened anticipation skills and the ability to safely handle a motor vehicle at the upper limits of control.

Ian Luff Motivation Australia Pty Ltd is endorsed by the Confederation of Australian Motor Sport (CAMS) for competition licence endorsement and ANDRA for participation in drag racing.

Drive to Survive is about 'taking speed of the roads' and Helping Save our Most Precious Resource - Human Life!